Travel is a precious experience, not just for us as travelers but also for the communities we visit. Every dollar we spend on our journey has an impact—and with a little thought, we can make that impact positive and intentional. Here are five tips to help you travel with purpose, using your spending power to support local businesses, promote sustainability, and enrich your experiences.
- 1. Use a Local Travel Advisor
Like with any industry, spending locally circulates more dollars in your community. Commissions are built into the prices of most tours, cruises, resorts and hotels. Most of the time your prices are the same. If you feel more comfortable booking direct at least use the same phone agent you asked a million questions to. They're still travel agents and it makes a difference in their compensation. Booking online may seem easy, but working with a local travel advisor can add so much more value to your trip. Travel advisors don’t just help with logistics; we understand destinations deeply and can help match you with authentic experiences that align with your values. A good travel advisor knows local partners, hidden gems, and responsible companies, and can make sure your travel dollars go to the right places. Plus, we help save you time—so you get to relax and enjoy, knowing your trip is crafted with care. Having a human to contact directly when you have a question or problem is priceless.
- 2. Choose Locally-Owned Tours and Activities
When it comes to tours and excursions, choosing locally-owned businesses makes a huge difference. These are often run by locals who have a personal connection to the area and can provide a unique, insider’s perspective. Whether it’s a guided hike, cooking class, or boat tour, opting for a locally-owned company helps keep the money you spend within the community, supporting local livelihoods and preserving cultural heritage. Not only do you get a more genuine experience, but you also get to contribute directly to the community you’re visiting.
- 3. Spend with Companies Who Address Sustainability and Impact
Sustainable travel companies are committed to making a positive impact on the environment, wildlife, and local communities. This could mean anything from reducing plastic use to providing fair wages and supporting conservation efforts. Look for businesses that are transparent about their practices and goals. As travel advisors, we keep an eye out for companies that meet these standards and are glad to recommend responsible operators who put people and the planet first. Your spending can make a real difference by supporting companies actively working to protect the places we love to visit. One of the reasons you see lots of Virgin Voyages ads from me (even though I love cruising in general) is they are the only company that is clear they are inclusive of LGTBQ guests, have models of all different backgrounds in their marketing materials, pay crew members fairly and make an effort to mitigate the inevitable environmental impact of larger ship cruising. That line who shall remain nameless that too many of us love to throw money at has a reputation for being horrible to work for, numerous safety/environmental concerns and does not invest back into the demographics who keep them full. I also love El Dorado Resorts in Riviera Maya because they are Mexican owned, and they have a commitment to growing and sourcing local produce to invest in the surrounding community (you'd be surprised how many of those huge hotels are based in Spain and the money goes right out of the country). Even when selecting chains and all-inclusive resorts over small boutique hotels we have better choices.
- 4. Buy Souvenirs Made Locally
When it comes to mementos, locally-made souvenirs add a special touch to your memories—and they’re also a way to give back to the community. Handmade crafts, artwork, jewelry, and textiles often tell a story of the culture and people who created them. These purchases support local artisans, preserve traditional skills, and keep cultural practices alive. By choosing locally crafted items over mass-produced goods, you’re taking home a piece of the destination’s true character.
- 5. Eat More Locally Grown Foods
Food is one of the best ways to connect with a destination, and eating locally-grown produce is a fantastic way to do so. Not only will you enjoy fresher, more flavorful meals, but you’ll also support local farmers and reduce your environmental footprint. Locally-sourced ingredients mean fewer miles traveled to get to your plate, and by choosing eateries that prioritize regional cuisine, you’re helping sustain local agriculture. So go ahead and sample that local dish—you’re likely to find it’s both delicious and impactful!
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Each decision we make while traveling can either help or harm a place. By choosing to spend with intention, you can make a positive impact, enjoy richer experiences, and return home knowing you made a difference. After all, travel is about connection—to the people, cultures, and places that make this world so incredibly diverse. Let’s make every dollar count.